Why Generic SEO Agencies Miss the Mark for Recruiters
Many generalist SEO agencies understand technical optimisation but lack insight into the nuances of recruitment. They may not grasp the cyclical nature of hiring, the difference between direct hire and contract, or the importance of niche-specific terminology. A generic agency might optimise for broad keywords that yield little value, or fail to structure content in a way that resonates with both candidates and professional clients. We specialise in recruitment, meaning our strategies are built on a deep understanding of your business model and target audience from the outset.

