Playbook · 42 pages · PDF
The LinkedIn playbook for recruiters.
Six chapters, 36 templates and a 90-day calendar, written for recruitment founders and senior consultants who want a serious LinkedIn presence without spending all weekend on it.
Inside the playbook
Six chapters, no fluff.
- 01Positioning your profile
Headline, banner, featured, about. The 5-second test most consultants fail.
- 02Hooks that earn the scroll
12 hook frameworks with worked examples from recruitment desks.
- 03Post formats that work in 2026
Carousels, talking head, text, polls. What to use when and why.
- 04Writing for buyers, not peers
Stop writing to other recruiters. Write to hiring managers and candidates.
- 05Your 90-day calendar
A 3-post-a-week cadence mapped out, with themes and prompts.
- 06Engagement, the right way
Comment strategy, DMs, founder presence, when to pay for boosts.
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